Verizon - Super Bowl XLIX
2014
Verizon Wireless had traditionally used activation points around its NFL sponsorship to show off its latest cell phones. So, we set out to flip the script and turn the Super Bowl into a place where Verizon could be seen as the technology partner of the future.
We designed and built a space that would be a natural home for incredible interactions featuring futuristic technology. From Oculus Rift, to projection mapping, holograms, to augmented reality— all of the key tech interactions were featured in the space in a way that felt both approachable and cool to all of our attendees.
2014
Verizon Wireless had traditionally used activation points around its NFL sponsorship to show off its latest cell phones. So, we set out to flip the script and turn the Super Bowl into a place where Verizon could be seen as the technology partner of the future.
We designed and built a space that would be a natural home for incredible interactions featuring futuristic technology. From Oculus Rift, to projection mapping, holograms, to augmented reality— all of the key tech interactions were featured in the space in a way that felt both approachable and cool to all of our attendees.
