Sony - TV Launch Event
2017 NYC

By creating a “blended reality” multimedia experience, we blured the lines between what’s real and what’s digital. Partnering with Sony and artist KAZ Shirane, we created “Evolve”, an experience  in New York City that seamlessly integrated seven Sony BRAVIA OLED A1E TV screens. Guests were invited to step inside an immersive tunnel where vivid content flashed across the screens and reflected on the mirrors around them— creating a surreal visual and audio experience. Over the course of 4 days, hundreds of guests stopped by to participate in our cutting edge technology and immersive art experience.